Recently, news emerged that H&M would be the first retail giant to open an official, full store in the metaverse. Now, however, it has been revealed that this news is untrue. Unfortunately, for now H&M is not opening a store in the metaverse.
The H&M metaverse store news
The rumor came to the world after CEEK, a company dedicated to creating experiences in the metaverse. They actually tweeted a metaverse store concept, showing what a CEEK metaverse store could look like. For this concept they used the H&M brand, thus showing what an H&M store could look like in the metaverse.
After this tweet, people assumed that H&M would actually open this store. Twitter went wild and several news sites posted the news that H&M would enter the metaverse.
However, CEEK recently posted a second tweet, stating that it is only a concept. It is not (yet) an official store and fans should not expect it for the time being. However, they indicate that this concept was actually presented to H&M and if they are interested, it could be that we actually see this store in the metaverse soon.
Let’s hope so, because it would obviously be very good news for the metaverse, and crypto as a whole. Would you like to know more about the metaverse? Or be informed early about new projects? You can! Join our VIP group, where we are ready to answer all your questions, as well as give you TA calls, present fundamental analysis, and much more!